Capture people already searching
Search ads catch customers at the moment they look for a service. It's high intent, but you're competing with every other business bidding on the same keywords, and the clicks get expensive.
Explore Google AdsFacebook Ads in Ireland That Fill Your Calendar
We run Facebook and Instagram ads that put your business in front of the right people in your area, before they ever search for you. Scroll-stopping ads, lead forms that filter out time-wasters, and instant follow-up so every enquiry gets a reply within minutes.
€28kfrom €300 in ads
12xreturn on ad spend
200leads in 90 days
Get your free ads strategy
Tell us about your business and we'll show you exactly how we'd run Facebook ads to bring in enquiries for you.
Why Facebook Ads
Reach customers before they start searching
Most people planning a new driveway, a roof or a renovation think about it for months before they ever type it into Google. Facebook and Instagram let you get in front of them during those months, so when they're ready to get quotes, your business is the one they already know.
Create demand before they search
Facebook ads reach homeowners and businesses in your area who need what you offer but haven't started looking yet. Less competition, lower cost per lead, and the chance to win the job before anyone else is asked to quote.
How our ads workGoogle catches demand. Facebook creates it.
That's why Facebook Ads work so well for visual, higher-value services where people need a nudge to act. For long-term lead flow that doesn't cost per click, pair them with our local SEO.
Our Facebook Ad System
More than ads: a system that turns clicks into booked jobs
Plenty of agencies can get you cheap leads. The problem is what happens next: leads that never answer the phone, enquiries left sitting for a day, and people who were never serious in the first place.
Our Facebook ads in Ireland are built as one system. The ad grabs attention, the form filters out time-wasters, and the follow-up reaches every lead while they're still interested. Each part makes the next one work better.
Prefer to send traffic to a page instead of a form? We'll build a high-converting landing page through our web design service.
- Ad creative
- Scripts, video and images that call out your ideal customer in the first second and give them a reason to stop scrolling.
- Offers and angles
- Multiple angles tested side by side, so we find what actually makes people in your area enquire, not just what looks nice.
- Local targeting
- Ads shown only to people in the towns and counties you cover, so you're never paying to reach someone you can't serve.
- Qualifying lead forms
- Questions about the job, location and timeline filter out tyre-kickers before they reach you.
- Instant follow-up
- CRM automation texts and emails every new lead within 5 minutes, while they're still thinking about the job.
- Call-back service
- Optional: a sales rep calls your leads back on your behalf and books quotes straight into your calendar.
Lead Quality
Fewer time-wasters, more real enquiries
The most common complaint about Facebook leads is quality. Cheap leads are easy to get. Leads that pick up the phone and book a quote take more work, and that's where we focus.
We judge every campaign on cost per booked quote, not cost per lead. A €15 lead that books is worth far more than a €5 lead that never answers.
Higher-intent forms
Forms set up to make people confirm their details before submitting, which cuts out accidental and low-effort enquiries.
Qualifying questions
Questions about the job type, location and timeframe, so you know who's serious before you pick up the phone.
Trust in the ad
Real reviews, real work and real results built into the creative, so the people who enquire already trust you.
Conversion tracking
Pixel and tracking set up properly, so Facebook learns which people turn into real customers and finds more of them.
Constant testing
New ads and angles tested every month to beat ad fatigue and keep your cost per lead from creeping up.
Clear reporting
Monthly reports on spend, leads, cost per lead and booked quotes, so you know exactly what you're getting for your money.
Case Studies
Facebook Ads results for Irish businesses
Real campaigns, real numbers. Watch the breakdowns to see exactly how each one was run.
Facebook Ads
€28k from €300 in Facebook Ads
How we helped a Dublin attic conversion company generate 100 leads spending just €600 in ads.
Facebook Ads
Turning €830 into €10,260 with Gutter Cleaning Ads
A Facebook ad campaign that delivered a 12x return on ad spend for a gutter cleaning company.
Facebook Ads
200 Driveway & Patio Leads in 90 Days
The strategy we used to turn a driveway and patio business around with a predictable pipeline of leads.
Facebook Ads
€46k from 40 Leads
Campaign breakdown for a roofing company based in Cork.
Facebook Ads
Great Results in an Area of Tough Competition
A campaign that started slow but finished with fantastic results.
Our Process
Get your free strategy
How we launch your Facebook ads
From first call to first leads in days, then a steady climb as the campaign learns.
01
Strategy and offer
We dig into your services, your best jobs and your ideal customer, then shape the offer and angles your ads will lead with.
02
Creative and setup
We write the scripts, build the ads, set up your lead forms, tracking and CRM follow-up, so everything's connected before launch.
03
Launch and test
Ads go live with several angles running at once. Leads usually start arriving within 48 hours, and the data shows us what's working.
04
Optimise and scale
We cut what doesn't work, put more budget behind what does, and keep testing new ads so results improve month on month.
48hrs
First leads typically arrive after launch
5 min
Automated follow-up on every new lead
€20/day
Recommended minimum ad budget to start
90 days
To a fully optimised ad system
What's Included
Everything in our Facebook Ads management
We handle the whole thing, from the first script to the last report. You focus on pricing and doing the jobs.
Want leads from people already searching too? Add Google Ads to capture high-intent searches, or build long-term organic traffic with SEO.
- Strategy and offer planning
- Ad scripts and copywriting
- Video and image creative
- Facebook and Instagram placements
- Local audience targeting
- Qualifying lead forms
- Pixel and conversion tracking
- CRM setup and lead alerts
- Instant SMS and email follow-up
- Ongoing ad testing
- Budget management
- Monthly performance report
- Landing pages when needed
- Optional call-back and booking service
FAQs
Facebook Ads in Ireland: your questions answered
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We recommend a minimum of €20 per day in ad spend. That gives Facebook enough data to find the right people and gives us enough results to optimise. Higher-value services and bigger service areas often justify more, and we'll agree the right budget on your strategy call.
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Most campaigns start producing leads within 48 hours of launch. Results then improve over the first few weeks as Facebook learns who converts and we cut the weaker ads, with the system fully optimised by around 90 days.
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They can be poor if the campaign is set up only to chase cheap leads. We use qualifying questions, higher-intent forms and instant follow-up, and we measure success on booked quotes rather than raw lead numbers, which keeps quality high.
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No. We write the scripts and handle the creative. Short clips of your work filmed on a phone help a lot, and we'll tell you exactly what to film, but we can build strong ads from your existing photos and footage too.
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Facebook Ads create demand by reaching people before they search, which suits visual, higher-value work. Google Ads capture people already searching, which suits urgent services. Many businesses get the best results running both.
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They work best for services where people respond to seeing the result, such as driveways, roofing, extensions, attic conversions, renovations, landscaping and exterior cleaning. If your typical job is worth a few thousand euro or more, Facebook ads are usually a strong fit.
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Yes. Facebook and Instagram ads are run from the same platform, and we place your ads across both so you reach your audience wherever they spend their time.
Ready to fill your calendar with Facebook ads?
Get a free strategy and see exactly how we'd bring in enquiries for your business.